SEO Content Writing Service for Website Owners

SEO Content Marketing

The task of SEO content writers is to create website copy using large-volume keywords that will get ranked highly by Google and other search engines.

In our recent article Search Engine Optimized Content, we noted that many web developers create sites devoid of seo-focused content. In many cases, this includes much unrelated filler content.

Irrelevant content is inherently poor quality content. So, in addition to repelling prospects, this poor quality content can actually damage your search engine ranking. As a result, the average website will rank poorly in the search results for useful [high-volume] keywords.

Keyword-Focused Content Writing Service

To assist website owners, webmasters and website development firms, we have established a service to provide quality, white hat SEO friendly content on request. This will be well-integrated content that is very relevant to clients’ business, industry, products or service. Some clients choose to provide a list of keywords for use in articles. However, other clients want our content writers to research and develop lists of high-value, rank-able keywords on their own. Consequently, professionals in our network of content creators have experience in a large number of industries and their related fields.

SEO Content Writers Have Technical Skills

By nature, SEO is a fairly technical process. However, search engine oriented content creation also requires creativity. This involves the creative writing skill to marry search optimization with copy that influences real people. Because of this, our in-house content writers have degrees and experience in English, marketing, sales and technology.

By writing content optimizing on-page details that site owners can promote off-page [on other websites], SEO content writers produce extra value. Trained content writers produce effective content for improving your search engine positions. Also, you should not forget

Search Engine Optimized Content

SEO Optimized Content

One of the problems with our small business SEO clients is that their existing company websites frequently have content that Google will never rank highly in its results. At least, not for search phrases that will bring any significant traffic to their site. Many small business owners will create a website, or hire someone to create their website. This site will tell, generally, about their business, products or services.

Most web development firms that service small businesses do not create search engine friendly, optimized content sites. It’s not practical to do for the amount they are paid. Many don’t have the skill because it’s not what they do. Consequently, the small business now has a site that no one knows about.

Why is Optimized Content Necessary?

Search optimized content is important for multiple reasons. The most important reason is relevance. If a searcher clicks on a result and lands on a website page that provides exactly what they’re looking for, everybody wins. The search engine company has satisfied the searcher, the searcher has the useful information, and the website owner has a good lead. This lead may well become a paying customer or subscriber. Another, perhaps less obvious, reason is that an non-optimized web page will not likely rank highly [1st page]. Content needs to deliver compliant text to the search engine algorithm, while emphasizing its relevance. This is optimized content. Without it,

Link Building: Do This Not That

Link Building

How to Avoid Perilous Link Building Mistakes

Link building is an essential search engine optimization (SEO) strategy for all businesses and website owners wanting to drive search traffic to their site. It is important to understand the role of links in SEO, particularly if you are doing your own SEO.

Google and other search engines analyze inbound links to judge the quality and relevance of your website. Changes to search algorithms have affected link building strategies; low-quality links are often devalued. This can have a negative impact on search rankings. If you want to build a successful link profile for your website, avoid these dangerous mistakes that could lead to Google and Bing penalties and devaluation.

Don’t Buy Links

Link buying used to be a common SEO technique designed to gather large amounts of inbound links, particularly for new websites. Many websites achieved success by using this strategy, since search engines once analyzed the quantity of links to help determine the trustworthiness of a website. However, search algorithms have become more sophisticated. They are now able to analyze the quality and validity of inbound links. These algorithm changes have led to severe penalties for many websites that once ranked highly in search results. Google now punishes websites

Finding Competitor Keywords to Enhance Your Business

Competitor Keywords

Most business managers and many website developers don’t give a lot of thought to competitor keywords. One of the most useful things business owners can do to improve the performance of their website is for them to understand how their website compares to other sites in their industry and location.

Generally, in order to achieve and maintain a competitive advantage in your target market, you, as a business owner, must have a thorough knowledge of your competition. A full competitive analyses can help you understand how your customers and potential customers view the market and to identify your competitor’s strengths and weaknesses. This will give you a good position from which to develop effective strategies for competitive marketing to the best prospects in your target market. Competitor keywords are one piece of the analysis puzzle.

Keyword Research for Small Business

Keyword Research Tool

The Role of Keyword Research in SEO

Keyword research is the main component of SEO and all marketing activities online. No matter what kind of an online business, no matter what niche you’re in, if you know how to do keyword research, you have an essential skill for Internet marketing. That includes search engine optimization. Keywords are how you reach people online. It’s what makes the world go round. People input keywords into, not only the Google search engine, the Bing search engine, Yahoo, ask Jeeves, all the major search engines, but they also put them into sites like YouTube and article directories. They actually search for things within other blogs. They search for things on Amazon. People are always using keywords. It’s really what makes the Internet go round.

It’s knowing how to find keywords that people are looking for, and how to position those keywords is how you can get found. That’s an essential strategy. If you can do that, then you can actually connect people that want what you have to offer them, and that’s a perfect marriage that you want to get together; so that’s where keyword research comes into play. Finding buyer keywords are money. Keyword research is a real art and it’s something you want to master. High traffic keywords are not always the best ones to go after, so you should quickly take that out of your mind. A lot of people get caught up and think, “I’ve got to find keywords that are getting a 100,000 or a million visits per month. I need to target those. I need to rank for that keyword.”