One of the most valuable strategies for small business owners is focusing on low-difficulty keywords. These keywords are search terms with relatively low competition, making them easier to rank for on search engines like Google. By targeting these keywords, businesses can enhance their online visibility, attract a more relevant audience, and drive organic traffic to… Read More »
The task of SEO content writers is to create website copy using large-volume keywords that will get ranked highly by Google and other search engines. In our recent article Search Engine Optimized Content, we noted that many web developers create sites devoid of seo-focused content. In many cases, this includes much unrelated filler content. Irrelevant… Read More »
One of the most useful things business owners can do to improve the performance of their website is for them to know how their site compares to other sites in their industry and location. Any business who offers a product or a service similar to yours within the same geographic region is considered a direct competitor. The websites business owners and managers need to research and understand, are their direct competitors and affiliated organizations.
The Role of Keyword Research in SEO Keyword research is the main component of SEO and all marketing activities online. No matter what kind of an online business, no matter what niche you’re in, if you know how to do keyword research, you have an essential skill for Internet marketing. That includes search engine optimization.… Read More »
SEO Publication releases new reports analyzing the five top-ranking websites in popular verticals in several major U.S. metropolitan areas each month. These reports tell most of the story as to why Google and/or Bing believes these sites best represent the most relevant answer to searchers queries in the given industry. This is why these sites… Read More »
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